Dina Dwyer-Owens, chairwoman and CEO of The Dwyer Group which was recently named as one of the best companies in Texas to work for, will appear on US hit reality show Undercover Boss in January. The Dwyer Group is the holding company of seven franchise businesses – including Drain Doctor and Mr Rooter, sister company of Drain Doctor in the USA and Canada.
The two-time Emmy nominated programme enables some of the world’s most successful company leaders to embark on grassroots journeys within their own organizations.
Dwyer-Owens went undercover within The Dwyer Group to fulfill a long-held dream to ride in service vans out in the field. The CEO-turned-service-professional donned company uniforms to see life as a potential trainee whose service brands represent some of the most male-dominated industries.
Dwyer-Owens has championed The Dwyer Group Code of Values and its themes of respect, integrity, customer focus and having fun in the process as a foundation for the company’s success. Now Undercover Boss viewers are invited to see her journey to customers’ front doors and find out how those values and the corporate culture are being embraced by service professionals on the front line.
The Drain Doctor is no stranger to TV stardom. Earlier this year Drain Doctor featured in Wonderstuff on BBC 2 when writer and presenter Jane Moore revealed how drain cleaner does the dirty work.